Roanoke-based company launches first opioid-free pain relieving cream Ian Price November 3, 2023 1 minute read A Roanoke-based company has a new over-the-counter analgesic topical cream that doesn’t use opioids. WFIR’s Ian Price has more. Share: Post navigation Previous: Illuminights returning for 5th year with new displaysNext: Pushback from Suetterlein on Lea statements about tax hikes Related Stories WalletHub Study Finds Virginia’s Kids to be Among the Most Privileged in the Nation Emma Thomas August 7, 2026 Virginia Tech Education Expert Highlights Ways AI Might be Used Responsibly in Schools Emma Thomas August 7, 2026 CHIP of Roanoke Valley holds its 5th annual Back to School Celebration Gene Marrano August 6, 2026