Roanoke-based company launches first opioid-free pain relieving cream Ian Price November 3, 2023 1 min read A Roanoke-based company has a new over-the-counter analgesic topical cream that doesn’t use opioids. WFIR’s Ian Price has more. Share: Continue Reading Previous: Illuminights returning for 5th year with new displaysNext: Pushback from Suetterlein on Lea statements about tax hikes Related Stories 1 min read FloydFest25 Aurora July 23-27. Ticket prices go up July 1st Denise Membreno June 30, 2025 1 min read Roanoke City murder suspect in custody following manhunt Web Staff June 30, 2025 1 min read Miss America, Miss Virginia, and Miss Virginia’s Teen talk service, sisterhood, and pageant week in Roanoke Ian Price June 27, 2025