Roanoke-based company launches first opioid-free pain relieving cream Ian Price November 3, 2023 1 min read A Roanoke-based company has a new over-the-counter analgesic topical cream that doesn’t use opioids. WFIR’s Ian Price has more. Share: Post navigation Previous: Illuminights returning for 5th year with new displaysNext: Pushback from Suetterlein on Lea statements about tax hikes Related Stories 1 min read Forester shares outlook as Botetourt County wildfires move toward containment Web Staff November 10, 2025 1 min read New affordable housing coming to Roanoke Area Denise Membreno November 10, 2025 2 min read From Red Sox to RidgeYaks: Salem’s minor league team unveils new identity Ian Price November 8, 2025