The “Rock Channel” from Wheeler Broadcasting debuts this weekend Gene Marrano December 26, 2017 1 min read The Wheeler Broadcasting Family that includes WFIR is about to launch a music station at 97.3 FM with a harder edge. More on the “Rock Channel” from WFIR’s Gene Marrano: Share: Continue Reading Previous: GasBuddy reviews: which stations are best for customer convenience?Next: Lot draw to determine House control will be livestreamed Related Stories 1 min read Two injured during Northwest Roanoke shooting Clark Palmer July 15, 2025 1 min read Noke Van Co. literally rises from the ashes; cuts ribbon at new Riverdale home Gene Marrano July 15, 2025 1 min read Explore Park among the sites hosting the 2025 USA Cycling Endurance Mountain Bike National Championships Denise Membreno July 15, 2025