Earth Fare brings in hundreds for early morning ribbon cutting in Roanoke Lillian Boyd November 8, 2017 1 minute read WFIR Photo by Lillian Boyd Roanoke’s newest grocery store held its ribbon cutting this morning. WFIR’s Lillian Boyd was at the event that attracted hundreds of people to line up out the doors. Earth Fare is now open 7 a.m. to 11 p.m. at 2203 Franklin Rd SW, Roanoke, VA 24014 Share: Post navigation Previous: 2 men charged, guns found in carry-ons at Virginia airportNext: Virginia Western president talks STEM and other issues on WFIR Related Stories Local political scientist says US-Iran deal looks to be a good step forward Gene Marrano June 16, 2026 Virginia moves toward legal cannabis sales after budget compromise Ian Price June 16, 2026 USA Cycling Mountain Biking Championships adds another year – back in Roanoke Valley for 2027 Gene Marrano June 15, 2026