Earth Fare brings in hundreds for early morning ribbon cutting in Roanoke Lillian Boyd November 8, 2017 1 minute read WFIR Photo by Lillian Boyd Roanoke’s newest grocery store held its ribbon cutting this morning. WFIR’s Lillian Boyd was at the event that attracted hundreds of people to line up out the doors. Earth Fare is now open 7 a.m. to 11 p.m. at 2203 Franklin Rd SW, Roanoke, VA 24014 Share: Post navigation Previous: 2 men charged, guns found in carry-ons at Virginia airportNext: Virginia Western president talks STEM and other issues on WFIR Related Stories 1 minute read Norfolk Southern awards $100K in grants to Roanoke nonprofits to support local communities Web Staff December 15, 2025 0 1 minute read RAM House capital campaign making progress; matching challenge grant underway Gene Marrano December 15, 2025 0 1 minute read Pulaski County Motorsports Park to reopen in 2026 Web Staff December 15, 2025 0