Earth Fare brings in hundreds for early morning ribbon cutting in Roanoke Lillian Boyd November 8, 2017 1 minute read WFIR Photo by Lillian Boyd Roanoke’s newest grocery store held its ribbon cutting this morning. WFIR’s Lillian Boyd was at the event that attracted hundreds of people to line up out the doors. Earth Fare is now open 7 a.m. to 11 p.m. at 2203 Franklin Rd SW, Roanoke, VA 24014 Share: Post navigation Previous: 2 men charged, guns found in carry-ons at Virginia airportNext: Virginia Western president talks STEM and other issues on WFIR Related Stories UW shows off new home at an upcoming open house Denise Membreno April 7, 2026 Lebanese Festival preparing to celebrate 25th anniversary Clark Palmer April 7, 2026 Kaine touts next round of funding for McAfee Knob parking lot improvements Gene Marrano April 6, 2026