Virginians will keep spending this holiday season – with some tweaks on what they purchase Gene Marrano November 26, 2025 1 minute read Alice Kassens Roanoke College photo Retailers may breath a sigh of relief as the latest Roanoke College survey focused on holiday spending by Virginia consumer slows a slight overall dip – but trending towards more gift buying. Details from WFIR’s Gene Marrano: Share: Post navigation Previous: RSO Holiday Pops, Best Christmas Pageant Ever, A Christmas Story at MMT … all coming soonNext: Two National Guard members shot in DC Related Stories Roanoke Mountain Adventures moving over to Black Dog Salvage later this year Gene Marrano May 7, 2026 Southwest Virginia Ballet celebrates 35 years with “A Midsummer Night’s Dream” Emma Thomas May 7, 2026 Stamp Out Hunger Food Drive returns on Saturday Gene Marrano May 7, 2026