The Blue Ridge Marathon created a decade ago had its largest economic impact to date on the region this past April – more than $800,000. Pete Eshelman is with the Roanoke Outside Foundation and the Roanoke Regional Partnership.  He was live in-studio this morning (along with John Hall) to talk about how the Roanoke area compares to other “peer outdoor communities” around the country. Hear our extended conversation below:

5-31 Roanoke Outside Benchmark