New “Cheers Trail” connects visitors with regional craft beverages Gene Marrano August 20, 2018 1 minute read Visit Virginia’s Blue Ridge is always looking for ways to connect more visitors and even locals to area attractions. Their latest launch involves regional craft beverages, as WFIR’s Gene Marrano explains: Share: Post navigation Previous: Murder suspect held without bond in Franklin CountyNext: Traffic alert: New school year, new traffic pattern at Virginia Western Related Stories Mountain Bike National Championships continue through Sunday; attracted former NBA great last weekend Gene Marrano July 16, 2026 Roanoke VIA Day School has new playground designed for students with autism Gene Marrano July 15, 2026 Its “Christmas in July” at 3 Balloons next Saturday July 25 Gene Marrano July 15, 2026