What’s in a name: the rebranding of “Virginia’s Blue Ridge,” Gene Marrano January 13, 2025 1 min read Landon Howard VVBR About 12 years ago the agency funded by local governments and tasked with drawing visitors to the area for conventions and vacations changed its name – a rebranding – that has led other organizations to follow suit. More from WFIR’s Gene Marrano: Share: Continue Reading Previous: City Council’s youngest member ever – Phazhon Nash – talks issues and aspirationsNext: Youngkin asks General Assembly to take Virginia to new heights Related Stories 1 min read FloydFest25 Aurora July 23-27. Ticket prices go up July 1st Denise Membreno June 30, 2025 1 min read Roanoke City murder suspect in custody following manhunt Web Staff June 30, 2025 1 min read Miss America, Miss Virginia, and Miss Virginia’s Teen talk service, sisterhood, and pageant week in Roanoke Ian Price June 27, 2025
