Campaign in DC area aims to attract tourism to Valley Web Staff April 10, 2024 1 minute read A campaign branding the Roanoke Valley as a Metro-Mountain Adventure might mean more tourism from the DC/Metro area, which could mean more business for Southwest Virginia, WFIR’s Alex Torres has more: Share: Post navigation Previous: Roanoke muralist hopes talk inspires others to take creative riskNext: Storytelling festival brings international talent to the Valley Related Stories Fish for Lent – Taziki’s Mediterranean Restaurant on Franklin Road brings it back Gene Marrano March 12, 2026 0 Dr. Pepper Park gets off to early start in 2026 this weekend with Green Envy for St. Patrick’s Day celebration Gene Marrano March 12, 2026 0 Virginia Creeper Trail bringing millions to SWVA pre-Helene, VT Report Reads Emma Thomas March 12, 2026 0