Botetourt County announces a “Pink Effect” Gene Marrano October 22, 2014 1 minute read Virginia Tech football has its Orange and Maroon Effect games … now Botetourt County announces a “Pink Effect” in recognition of National Breast Cancer Awareness Month. WFIR’s Gene Marrano has more: Share: Post navigation Previous: Botetourt Co. manufacturer to expand, add 75 jobsNext: Roanoke Police name, seek Tuesday shooting suspect Related Stories Virginia Tech secures record $75 million gift for athletics and academics Web Staff June 8, 2026 Olde Salem Brewing Company launches food service at downtown Roanoke location Clark Palmer June 5, 2026 Roanoke-Blacksburg Regional Airport launches daily nonstop service to Dallas-Fort Worth Web Staff June 5, 2026