Hotel room demand in “Virginia’s Blue Ridge” for 2014 increased more than two-percent over the previous year … continuing an upward trend for bookings. Landon Howard with the Roanoke Valley Convention and Visitor’s Bureau says their “visit-VA-blue-ridge-dot-com” website has helped fuel that demand .. More than 1-point-1 million hotel rooms were booked in the Roanoke Valley region last year … 25-thousand more than in 2013. WFIR’s Gene Marrano spoke with Howard, the bureau’s executive director: