VT prof: Super Bowl commercials bigger risk with modern advertising Ian Price February 3, 2017 1 minute read We are just days away from Super Bowl Sunday, and while most will be watching to see whether the Patriots or Falcons come out on top. About 20 percent of the audience says they watch just for the commercials. WFIR’s Ian Price has more: Share: Post navigation Previous: Dawgs on the road for six gamesNext: Judge: Virginia can join challenge to Trump’s travel ban Related Stories 311 to headline Budweiser Summer Series at Roanoke’s Elmwood Park Ian Price July 7, 2026 Preparing for the “third stage” of life Gene Marrano July 7, 2026 USA Cycling Endurance Mountain Bike National Championships looking for more volunteers Gene Marrano July 6, 2026
